About Simply Tea

Simply Tea is a provider of tea experiences

Simply Tea offers a rare and appreciated selection of the finest, most exclusive teas from the best tea gardens in Asia. The teas can be purchased through our retail store or webshop.

Over the years, I have trained as a tea specialist in the six different types of tea that exist: white, yellow, green, oolong, black, and puerh. Each collection is selected with great respect for the origin of the tea and the culture surrounding it. To share our knowledge about tea, we hold weekly tea tasting courses both in-house and externally. Behind Simply Tea is tea enthusiast Alexis Kaae, who opened Simply Tea in 2008.

Why high-quality tea?

Why should one buy high-quality tea, and what more does a consumer gain when purchasing loose-leaf tea of hand-picked and hand-processed quality?

Simply Tea’s philosophy is primarily to share our passion for the best teas in the world with everyone interested in embarking on this wonderful flavor journey. It truly becomes a journey when one allows their taste senses to open up to the treasure trove of previously unknown flavors that these exclusive and rare teas offer.

At Simply Tea, we only import the absolute best loose-leaf teas directly from the tea producers. This way, we bypass costly intermediaries and can sell at prices lower than what even the Chinese can buy the teas for in China. Often, the average Chinese person does not even have access to teas of this caliber because they are so rare.

Our specialty is Oolong and Puerh tea.

We have Denmark's largest selection of all types of pure – non-flavored – tea.
Simply Tea sells white, yellow, green, Oolong, black, and Puerh tea.

Alexis Kaae, founder and owner of Simply Tea

The characteristics of our teas are:

1. Years of work have gone into establishing good connections with the tea gardens that produce high-quality tea. A high-quality tea is characterized by:

It is hand-picked.
It can be reused at least 3 times – often much more.
It is a craft to master when the tea has exactly the aroma, flavor, texture, and color that makes it a white, green, yellow, Oolong, black, or Puerh tea.
It comes from small, often family-run tea gardens, where the technique for production has been passed down through generations for centuries.
No pesticides or growth hormones of any kind have been used.
The tea is grown high in the mountains and is therefore rich in amino acids and nutrients.
There is transparency at all levels from farm to table.
Our long-standing collaboration with the renowned American-Chinese company Seven Cups guarantees that the teas are classified as high quality.

2. High-quality tea is produced only in very small quantities.

3. It is tea that often comes from former tribute gardens (tribal gardens), which are now reserved for party leaders and government officials in China, or which are exclusively given as gifts to foreign heads of state.

4. Simply Tea travels to China annually to visit the tea gardens, maintain good relationships with tea producers and tea masters, and taste and select the upcoming year’s tea harvest.

5. With the strong ties established with the tea producers, we are assured of tea supplies for the next year’s harvest and can determine which types of tea we want and in what quantities we wish to order them.

6. All our teas are hand-picked on mountain tops at altitudes of 600 to 2500 meters, far from industry and cities, on steep slopes where no machines can reach.

7. Some of our teas come from areas where local minority groups that cultivate the tea consider the tea plants sacred. In Yunnan, the Dai people honor and worship the tea by placing food and relics on the mountainsides for the centuries-old tea trees. Furthermore, all motor vehicle traffic is prohibited to avoid polluting the tea plants.

8. Each year’s tea harvest tastes different. Just as wine depends on climate, wind and weather conditions, soil, temperatures, picking, etc., tea is influenced by the same factors. From picking to post-processing, and not least the tea master’s special ability to feel and smell with their hands and nose when the tea has dried long enough, been roasted long enough, been rolled by hand long enough, etc.